{"product_id":"avlon-keracare-shampoo-8-fl-oz","title":"Avlon KeraCare Shampoo","description":"\u003cp\u003e\u003cstrong\u003e1st Lather\u003c\/strong\u003e\u003cstrong\u003e Shampoo (Sulfate-Free)\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCleans hair thoroughly and effectively removes build-up from styling products.\u003c\/p\u003e\n\u003cp\u003eA deep cleanser designed for use prior to a conditioning shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003cbr\u003eProduces a rich lather to cleanse hair of hairspray, gels and oils without stripping the hair of natural oils. Beautifully prepares hair for a second sudsing with a conditioning shampoo. Hair better responds to conditioning treatments and to final styling. Suitable for all hair textures.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCleans hair of oil, dirt and styling product build-ups.\u003c\/li\u003e\n\u003cli\u003eHelps hair absorb conditioners during a second shampoo with KeraCare shampoos.\u003c\/li\u003e\n\u003cli\u003eDoes not promote dryness and leaves no dulling film.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003cbr\u003eRub an ample amount of 1st Lather Shampoo between palms and distribute throughout wet hair. Work up a rich lather. Rinse and shampoo a second time with the KeraCare shampoo of choice. Rinse thoroughly and proceed to condition hair. Use when hair seems coated and does not curl or hold a curl as well as it normally does. Also use when hairstyle seems weighed down, coated and not as soft and moveable as usual.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHydrating Detangling Shampoo (Classic)\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGently detangles and softens hair while moisturizing and conditioning hair.\u003c\/p\u003e\n\u003cp\u003eA beauty bath for hair that produces a rich lather as it lightly conditions and cleanses hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003cbr\u003eRemoves excess oils from hair and scalp without stripping. Decreases interfiber friction. Repairs damaged areas along the hairshaft and fly-away split ends. Improves cuticle alignment. Contains natural botanical extracts.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMoisturizes hair as it conditions hair for a healthy-looking appearance and feel.\u003c\/li\u003e\n\u003cli\u003eRemoves excess oils from hair and scalp without overstripping hair\u003c\/li\u003e\n\u003cli\u003eHelps minimize hair breakage.\u003c\/li\u003e\n\u003cli\u003eSeals hair cuticles as it repairs damaged hair.\u003c\/li\u003e\n\u003cli\u003eSuperior detangling for easy wet and dry combing.\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003cbr\u003eWet hair thoroughly. Rub shampoo between palms and gently massage into hair. Work up lather. Rinse and repeat. Proceed to condition with the KeraCare conditioner of choice.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMoisturizing Shampoo for Color Treated Hair\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGently cleanses while enhancing and preserving tone in color-treated hair.\u003c\/p\u003e\n\u003cp\u003eA conditioning shampoo that strengthens hair between color services.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003cbr\u003eGently and thoroughly cleanses hair and scalp. Protects hair from the fading and dulling effects of UV rays. Minimizes color fading.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaintains vibrant hair color without sacrificing healthy hair.\u003c\/li\u003e\n\u003cli\u003eExclusive patented Fiber Strengthening Complex protects hair from thermal and mechanical damage.\u003c\/li\u003e\n\u003cli\u003eDetangles and moisturizes hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003cbr\u003eUse as a regular maintenance shampoo between color treatments to cleanse color treated hair. Distribute throughout hair and gently massage into a lather. Rinse and repeat. Follow with KeraCare® Moisturizing Conditioner for Color Treated Hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDry \u0026amp; Itchy Scalp Anti-Dandruff Moisturizing Shampoo 32 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA soothing shampoo that moisturizes dry scalp and hair while cleansing.\u003c\/p\u003e\n\u003cp\u003eEffective against dandruff, seborrheic dermatitis and seborrhea. Also good for normal scalp during periods when scalp is dry, such as during the winter months.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003cbr\u003eA superb treatment specifically formulated to alleviate dry and itchy scalp conditions. It cleans hair and scalp while eliminating flakiness. Contains superb moisturizers that help protect the hair and scalp. Decreases interfiber friction. Excellent for both natural and chemically treated hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProtects against dryness which is a major cause of itchiness.\u003c\/li\u003e\n\u003cli\u003eWith regular use, helps prevent flaky scalps.\u003c\/li\u003e\n\u003cli\u003eSuperior detangling for easy wet and dry combing.\u003c\/li\u003e\n\u003cli\u003eLeaves hair and scalp in a healthy looking condition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003cbr\u003eApply to wet hair and gently lather with fingertips. Rinse and repeat if necessary. Shampoo with KeraCare Hydrating Detangling Shampoo for a final sudsing. Follow with KeraCare Dry \u0026amp; Itchy Scalp Anti-Dandruff Moisturizing Conditioner.\u003c\/p\u003e","brand":"Avlon","offers":[{"title":"1st Lather 8 oz","offer_id":28426821325,"sku":"","price":7.99,"currency_code":"USD","in_stock":true},{"title":"Hydrating Detangling 8 oz","offer_id":28426821389,"sku":"","price":7.99,"currency_code":"USD","in_stock":true},{"title":"Moisturizing","offer_id":28426821453,"sku":"","price":8.49,"currency_code":"USD","in_stock":true},{"title":"Anti-Dandruff Moisturizing 8 oz","offer_id":28426821517,"sku":"","price":13.99,"currency_code":"USD","in_stock":true},{"title":"Hydrating Detangling 1 qt.","offer_id":32511266127927,"sku":"","price":25.99,"currency_code":"USD","in_stock":true},{"title":"Anti-Dandruff Moisturizing","offer_id":32511289589815,"sku":"","price":25.99,"currency_code":"USD","in_stock":true},{"title":"1st Lather 1st qt.","offer_id":32511292506167,"sku":"","price":25.99,"currency_code":"USD","in_stock":true},{"title":"Moisturizing Shampoo for Color Treated Hair","offer_id":39684559405111,"sku":"","price":12.99,"currency_code":"USD","in_stock":true},{"title":"Dry \u0026 Itchy Scalp","offer_id":40958343708727,"sku":"","price":31.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1457\/3256\/products\/KeraCare_1st-lather-shampoo.png?v=1613778386","url":"https:\/\/www.shopbeautylicious.com\/products\/avlon-keracare-shampoo-8-fl-oz","provider":"Beautylicious","version":"1.0","type":"link"}